Donations
UK dog rescue centres are facing a perfect storm of challenges with more dogs needing help than ever before, running costs going up and fundraising being harder than ever. This has left UK rescue centres overwhelmed and underfunded.
Here's a blog post we wrote about why the number of unwanted and abandoned dogs is increasing so rapidly.
It's simple really. Dog food brands make vast profits. By choosing not to be greedy we can deliver you a quality product, make enough to keep growing the business and donate 50% of all our profits. Everyone wins!
We're a Certified UK Social Enterprise with our mission to donate 50% of our profits enshrined within the legal articles upon which the business was founded. We publish on our website each year the impact we've had. You can read about our impact here.